5 Rules for Recruiting Great Talent


No matter how strong your value proposition for customers, the primary driver for your business’ long term growth will always be your people. Smart people create great products and provide topnotch service to clients, which can generate strong profits for your company.

But recruiting and holding on to talent is not easy. Good employees are scarce in number but high in demand, which makes it necessary for companies to structure their business around talent and provide an environment that enables those employees to thrive.

Here are 5 ways in which businesses can accomplish this:

Allow employees to “play”

Companies like Apple (AAPL) and Google (GOOG) are well known for hiring smart people and then allowing them to express their creativity, experiment with new ideas, and (to some extent) define their own roles. This keeps the pipeline of these companies filled with cutting edge products and helps…

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