Nigeria’s Nollywood Is Thriving Despite Terrible Conditions

Wow!!

TIME

Nigeria—with its booming growth, and its nearly 300 missing girls—has been all over the news lately. I’ve been here for the last 7 days, first reporting on the Africa meeting of the World Economic Forum in Abuja, and now in Lagos, to report a piece on the country’s burgeoning film industry, Nollywood. In some ways, the story of this industry is the story of the entire Nigerian and even African economy. It’s about sheer entrepreneurial will overcoming any number of obstacles, from inept governance, to corruption and crime, to the lack of basics like power, roads, and infrastructure.

The chirpy David Brook’s piece in the New York Times the other day certainly put forward the optimistic story—7% growth, a GDP that recently jumped by 89% thanks to a recalculation by the World Bank, huge consumer spending potential, a growing middle class, etc., etc. But what I have taken…

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